How IoTerop Partnered with Lpd-Themes to Revamp its Website
Summary
About IoTerop
Industry: Software Development
Website: https://ioterop.com/
Company Size: Small-Market (11-50 employees)
Location: Montpellier, France
Use Case:
- Website development
- CMS Training
Products:
- GrowFast Pro Theme
Services:
- Lpd-Themes Custom Migration
IoTerop’s pain points
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IoTerop wished to have a revamped website before the summer of 2022. As such, Lpd-Themes provided an expedited timeframe to ensure the company’s needs were met.
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The company’s existing WordPress website was outdated and would require a series of improvements.
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The WordPress website was also bogged down by messy blog categories, which caused several blog posts to be “invisible” to its SEO plugin.
Challenge
Solution
After extensive discussions with the IoTerop team to ensure the project’s timeframe was satisfactory, Lpd-Themes received the greenlight to begin tackling some of the company’s existing challenges. Updating the website required quite a bit of problem-solving, but fortunately, the following solutions were effective:
1) Replacing the WordPress website
Using the GrowFast theme, Lpd-Themes was able to completely replace IoTerop’s WordPress website on HubSpot CMS. It also maintained the same website functionalities, ensuring IoTerop could hit the ground running once it went live.
2) Fixing the blog categories
Next, Lpd-Themes ensured the website was created using the best SEO practices in mind. This included building 85 unique webpages, as well as three separate blog categories (which featured updated blog pages). Aside from looking great, these fixes also helped improve IoTerop’s search engine rankings.
3) Personalized Zoom training
Finally, to ensure the IoTerop team could continue managing its website well into the future, Lpd-Themes provided them with personalized HubSpot CMS training via Zoom. These sessions covered how to customize, edit, and adjust the website as needed.
Results
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IoTerop received a customized HubSpot CMS built with Lpd-Themes’ GrowFast theme at an incredibly budget-friendly rate.
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The final website design was aesthetically future-forward without sacrificing functionality.
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Lpd-Themes was able to migrate an 85-page website from WordPress to HubSpot CMS in under 10 days—all without losing any website functions from the previous WordPress website.